No two career paths are the same.
Your career path is yours to control. We are here to support you on your journey as you transform not only your career, but your life.
Meet the LGS Coaching Founder & LeAD COACH
Strategic Communication Expert
Dr. Kasie Roberson earned her Ph.D. in Communication from
Purdue University in 2005 and has experience in both industry and academia. She is a Gallup Certified Strengths Coach and earned her Leadership and Performance Coaching Certification from the Brown University School of Professional Studies and ACT Leadership.
Dr. Roberson is a Clinical Assistant Professor in Business Communication in the Daniels School of Business at Purdue University where she developed and teaches the undergraduate Strategic Business Writing course and Executive Presence courses at the master's level. She was recognized with the 2024 Teaching Excellence in Daniels Award for her contributions to excellent teaching.
Dr. Roberson is also the Associate Director of Outreach and Coaching for the Center for Working Well in the Daniels School of Business at Purdue.
In her work, she is committed to helping people level up their leadership and communication skills which will help create more wellbeing in the workplace.
Author
Dr. Roberson's undergraduate textbook Strategic Business Writing: A People-First Approach was published by Kendall Hunt Publishing in May 2024.
In the business world you need both technical and communication skills to do your job well. In particular, your written communication skills (writing is the most common way we communicate in the Digital Age) can make or break how you function and relate to others. Business, no matter what industry you are in, is about people and what we say and how we say it matters in the business world.
Strategic Business Writing: A People-First Approach will help you build a strong foundation in business writing so you will be better equipped to write well in any business situation you find yourself in. Foundational communication skills covered in this book include: Audience Analysis, Emotional Intelligence, Critical Thinking and Problem Solving, Building Connection and Trust, and Communication Ethics. This book also covers an array of different types of business writing and best practices for using Artificial Intelligence (AI) as an effective communication tool.
